Two Gold Lions. And one Silver. And one Bronze. Big, iconic, Filipino brand formerly seen as extremely traditional. Real work that grew the business and built the brand. Was talked about; written about; sung about. An idea so big it mobilized 3/4 the agency over a full year. And the most fu*king difficult Case Study Video to pull all that together. A very meaningful win for us at Saatchi. Truly, nothing is impossible with one team, one dream.